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RealD is one of the companies that is moving us all toward an enjoyable 3D experience in our homes.  RealD has been making a difference over the past few years in the cinema.  Recent reports have revealed a partnership with LEGOLAND to bring a 3D experience on a theme park size.  There’s more details in the press release below, but expect big things from RealD as a leader in the home entertainment arena soon [click to continue…]

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Sony PS3 in 3D

January 19, 2009

A video game blog called PS3 Fanboy reported from CES on Sony’s experiments with 3D technology and video games.

At CES in Las Vegas, Sony had been showing off some 3D tech tie-ins for the PS3, displaying WipEout HD and Gran Turismo 5 Prologue running in true 3D.

Talk about an immersible experience.  As soon as manufacturers get 3D TV technology working in an seamless manner, you can be that we will see new ways to get into the action, and I would expect video game companies to be early adopters for creating in-depth content.  It looks like Sony is already well on its way too.

Sony also mentioned its part in 3D tech on a dedicated CES blog set up by Sony:

One of the more popular kiosks this year has been the 3-D demonstration. This morning, Sony put on a far more in-depth presentation, taking the audience from the filming of a 3-D movie through to the final product. As one speaker put it, we could be witnessing as big a change in filmed entertainment as the move from black & white to Color.

The first speaker was Steve Schklair, the Founder and CEO of 3ality. He’s worked in 3-D for a decade, and was incredibly happy with the progress that is being made in the field. He credited Sony for creating products that have helped bring his vision to life. He rounded out his presentation by showing the crowd a series of 3-D clips, ranging from action sports shots to compelling footage of a U2 concert.

. . . .

Randy Waynick, Senior Vice President of Marketing for Sony Electronics Home Product Division was the final guest. He reflected on the work being done to get 3-D technology to the consumer. He noted the needs for standards to be set, more research and design, and ensuring that products sold to consumers were long-lasting. As he succinctly put it, “it’s not right around the corner, but it’s not far off.”

Sounds about like what I’ve been saying . . . I don’t necessarily think 2009 is the year of 3D, but its going to be a big year for advancements and interest.  Think 2010 and 2011 for consumer products that we can take home and enjoy immensly.

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Panasonic announced its 3D Full HD Plasma Home Theater System, dubbed “3D FHD,” at CES 2009.  The set up features a 103″ plasma HDTV paired with Panasonic’s Blu-ray player.  Panasonic says it can push the 3D FHD to new limits because it sends 2 HD signals from the Blu-ray player to the plasma TV, which results in a 1080p signal for each of your eyes.

While Panasonic says that it’s the first to make this happen, this may just be a sign of things to come if it’s really that great of an experience.

Check out the full details the press release below. [click to continue…]

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Keeping with the 3D boom at CES 2009, ViewSonic announced a 22″ 3D-ready LCD display, the VX2265wm, which takes full advantage of NVidia’s GeForce 3D Vision glasses.  Keep in mind, this a desktop application of 3D, but improves upon the 3D technology that is currently available for consumers.  Significantly, the new LCD monitor is also a 120Hz display, which makes video so much richer than traditional 60Hz displays.

In addition to the desktop monitor, Viewsonic also launched a portable DLP projector, which is also 120Hz and is intended to be a professional-level 3D projector.

For more details, check out the press release from ViewSonic below. [click to continue…]

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RealD is a big player in the 3D technology field.  At the 2009 International Consumer Electronics Show (CES), which occurred this past week, RealD (among other 3D tech companies) proved to have a commanding presence with its 3D technology.

Expect 2009 to be a huge year for 3D technology.  I think that by the end of year and into 2010, we will begin to see the technology truly making a move into our living rooms with companies like RealD blazing the trail. Here’s some of RealD’s recent comments on 3D technology for consumers:

In the future, 3D will expand to public spaces, business environments and the home, becoming a part of everyday life. At RealD, we are tremendously excited about these possibilities and are already working with top consumer electronics manufacturers to bring these new technologies to fruition in the highest possible quality.

For more details on RealD’s presence at CES 2009, see the press release from RealD below. [click to continue…]

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Panasonic Develops World’s First
3D Full HD Plasma Theater System*

Presenting High Quality 3D Viewing with Plasma TV and Blu-ray Disc
at CEATEC JAPAN 2008

Osaka, Japan – Panasonic, the leading brand by which Matsushita Electric Industrial Co., Ltd. is known, has developed the world’s first 3D full HD Plasma Theater System, which enables the viewing of true-to-life 3D images by using a 103-inch plasma television and a Blu-ray Disc (BD) player, distributing full high-definition (HD) (1920 x 1080 pixels) images to left eye and right eye. Panasonic will present this system at CEATEC JAPAN 2008, which is due to be held at Makuhari Messe from September 30 to October 4, 2008.

Human beings feel the 3D impression because each of the left and right eyes recognizes different images. Panasonic’s system comprises a 103-inch plasma television and a BD player that plays back BD onto which 3D images, consisting of left- and right-sided 1080p full HD images, are recorded. By wearing active shutter glasses that work in synchronization with the plasma television, the viewer is able to experience 3D images formed with twice the volume of information as regular full HD images, and enjoy them together with high quality surround sound. This system enables full HD signal processing on each of the left and right images in every process — recording, playback and display.

Previous consumer 3D display systems have encountered many different problems, including reduced vertical resolution caused by a 3D display method that divides the scanning lines between the left and right eyes, and picture quality degradation caused by pixel skipping that results from the squeezing of two (left and right) screens’ worth of full HD images into one screen’s worth of data capacity for image storage and transmission. Until now, there has not been a system capable of displaying the equivalent quality to original master of Hollywood 3D movies.

Panasonic has developed the following technologies for realizing the new system.

  1. Plasma display: The performance of Panasonic’s plasma panels, whose self-illumination allows for excellent video response, has been brought out to the fullest extent in the development of a 3D driving system that displays the left and right images together as full HD images.
  2. BD: Using the optical disc technology cultivated by Panasonic over many years, and the authoring technology developed by Panasonic Hollywood Laboratory (PHL), it has been possible to record 3D images — consisting of respective left and right 1080p full HD images — onto a single, standard BD.
  3. BD player: Panasonic has developed a technology to decode and play back the left and right full HD image data recorded to the BD in real time.
  4. 3D images: Panasonic has produced 3D contents that allow the viewers to experience fascinating 3D images, including dynamic images of athletes at the Olympic Games, and animated movies by Hollywood. These contents will be shown in a special theater set up in the Panasonic booth in Hall 3 at CEATEC JAPAN 2008.

Panasonic will work to promote the 3D system by standardization of 3D format at Blu-ray Disc Association (BDA), with the cooperation of the Hollywood studios and consumer electric companies which are members of BDA, in order to allow consumers to enjoy 3D images in the comfort of their own homes.

* World’s first system to create true-to-life 3D images by providing full HD images to left eye and right eye, as of September 22, 2008

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SEOUL, South Korea – T-WORKS Co., Ltd., manufacturer of next generation screen displays such as two-way screen based on the worlds first photo storage method and high gain screen, announced today that they have launched a new 3-dimensional rear screen named 3D-R Screen.

T-WORKS to showcase a new generation of 3D display called 3D-R screen at CES China 2008, in Qingdao, China from July 10th to 13th, 2008. (Hall 4, Booth #H17)

3D-R Screen is a type of 3-dimensional- projection display, which is essential for screening and playing 3D contents. T-WORKS has already developed and produced 3D screens, and the development of this new 3D-R Screen adds a new variety to T-WORKSs 3D screen display line up to the consumers.

T-WORKSs 3D-R Screen has an angle of 260mm ~ 340mm in order to provide the best quality in the 2-layered image lights from the polarized lights film. Also, it uses 2-layered focuses in order to reflect the natural distance and angle of human eyes for superior screening and display. 3D-R Screen is optimized for 3D projectors and digital projectors brightness and the angle of reflection, and therefore it provides the ideal screen display for 3D movie presentation and theater presentation.

Instead of using the current spry/injection method, T-WORKS uses its own unique eco-friendly manufacturing process to build 3D-R Screen in order to provide stronger protection against scratches on screen. Also it produces the screen as a whole in order to prevent formaldehyde from occurring in the production.

Min-Soo Choi, CEO of T-WORKS, said, We have been enhancing our domestic and international marketing through various PR and exhibitions in major technology conventions & tradeshow such as SMAU and CeBit. During this year, we have already exhibited at NAB2008 in Las Vegas to introduce our full-size reverse drawing screen and earned the recognition of our technology in the international market.

T-WORKS currently holds 12 intellectual property rights in its products. Majority of them were used to design, supply, and install major pavilions and museums in Korea, including SIGONGTECH Co., Ltd., LG Science, and Gyeongju World Culture Expo.

About T-WORKS Co., Ltd.

T-WORKS Co., Ltd. was established in 2001, specializing in manufacturing different kinds of rear screen, front screen, metallic screen, theater screen, 3D picture screen, carpet screen and other moving accessories such as auto roll and one touch roll, AL frame etc. For more information about their products or the company, please visit www.t-works.co.kr.

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LG 3D FLATRON Monitor

January 17, 2007

Hong Kong, 17.1.2007 — LG Electronics (LG), a global leader in consumer electronics and mobile communications, has unveiled a new 3D monitor under its FLATRON brand, the M4200D. This 42-inch LCD screen is the first true 3D monitor to be introduced by LG. LG’s 3D technology allows viewers to see 3D images without the need to wear special glasses. The 3D monitors are part of LG’s next generation display technology and highlight the company’s focus on development new and innovative products.

The 3D FLATRON Monitor is ideal for 3D advertisements in high footfall public places such as shopping malls, airport terminals and other public environments. The first 3D monitors are currently in use at Kimpo international airport, Seoul and one of the largest and most popular shopping malls in Korea. LG expects to bring this 3D FLATRON M4200D to market for commercial use and use by advertisers in Europe and North America in May 2007. The European model number will be M2410D.

What makes the 3D FLATRON M4200D special is that it uses a lenticular 3D filter that provides auto-stereoscopic images, which allows viewers to experience dynamic true 3D Display without wearing special glasses. The 3D monitors only require a three to seven metre viewing distance to achieve a 3D image with a perceived depth of over 50cm. It also displays more natural 3D display images since it uses 25 different perspective views to display the one image. The more perspective views used, the more true to life the images a 3D monitor can display.

Alongside the introduction of the 3D FLATRON M4200D, LG will continue to develop 3D technology as it is becoming more popular for advertising and marketing applications. As part of the next phase of development for this unusual technology, LG is planning to provide a 3D TV and various 3D video production tools for business customers, enabling companies to produce their own 3D video, games and advertisements. The more longer term outlook may feature 3D broadcasting over the internet. LG’s R&D centre is planning to introduce 3D IPTV in the near future.

The price of the M4200D is expected to be approximately 11,000 euros but it is anticipated that this will decrease as soon as the demand increases.

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